KC Undercover Poster
Viewership for Disney’s freshman series “KC Undercover” took another hit this week.
Sunday’s episode, which was the series’ sixth broadcast to date, drew a 0.33 adults 18-49 rating with 2.39 million viewers. The figures trail the 0.37 rating and 2.60 million viewership marks garnered by the previous installment.
The adults 18-49 rating, in fact, represents a new low for the Zendaya vehicle. The previous low mark belonged to the February 8 Grammys night episode, which drew a 0.35 rating with 2.22 million viewers.
Sunday’s “KC” also posted a series low in the females 12-34 demographic. The broadcast drew a 0.90 in that Disney-centric demo, which represented a steep decline from the 1.21 posted last week.
Other Sunday night Disney programs:
8PM: Liv and Maddie – 0.24 adults 18-49 rating, 0.84 females 12-34 rating, 2.02 million viewers
9PM: I Didn’t Do It – 0.35 adults 18-49 rating, 0.83 females 12-34 rating, 2.31 million viewers