If you needed any more assurance that Taylor Swift’s “1989” is absolutely massive, consider this statistic.
According to Hits Daily Double, Calvin Harris’ “Motion,” this week’s highest-profile new release, is tracking to move 30-35,000 units in its inaugural frame.
Swift’s album, which is coming off a 1.287 million debut sales week, is on track to sell ten times as many copies as the Harris album in its second frame. Hits currently forecasts a tally in the 300-350,000 range, which would exceed the opening week total for every 2014 album but Coldplay’s “Ghost Stories.”
Aside from the Harris release, other notable debuts include Bette Midler’s “It’s the Girls” (projected for 23-26,000), Teyana Taylor’s “VII” (~14-16,000), The Doobie Brothers’ “Southbound” (~11-13,000), Jake Miller’s “Lion Heart” EP (~10-12,000) and The Vamps’ “Meet the Vamps” (~10-12,000).
Notable is that The Vamps’ full-length release is tracking to sell less first week copies than the “Somebody to You” EP, which moved 20,000 copies this summer.