Its numbers are not reflective of an emerging phenomenon, but FX’s “The Bridge” achieved a much-needed gain in the ratings this week.
After dropping to a 0.5 adults 18-49 rating with 1.74 million viewers for last week’s episode–a significant collapse from the previous week’s premiere performance–the well-reviewed new series delivered a 0.7 and 1.78 million viewers for its third episode.
Though the viewership bounce was minor, the jump in the adults 18-49 demographic is certainly welcomed by a cable network that aggressively targets young adult viewers.