Beautiful songs do not always get beautiful videos, but one absolutely did in this case.
At midnight late Monday/early Tuesday, Madison Beer released the music video for her resonant ballad “Reckless.” With its striking, fairytale-with-a-twist aesthetic, the superb video brings Beer’s emotionally powerful song to life. It also provides another wave of proof of Beer’s impressive sense of artistry — and flair for immersive visuals.
The video, which Beer co-directed with Amber Park, arrives as “Reckless” continues its strong performance on Spotify. The song, which launched less than a month ago, already boasts 15 million worldwide streams on the platform.
Beer preceded the video with a 22-minute fan livestream; the stream and full video follow: