Billie Eilish’s “bad guy” officially enters the Top 10 on this week’s Mediabase pop radio airplay chart.
Up one place, the hit single earns #10 on this week’s listing. “Bad Guy” received ~10,444 spins during the June 9-15 tracking period, besting last week’s mark by a strong 1,518 plays.
“Bad Guy” is the week’s only addition to the Top 10. It is also the first Top 10 hit for Billie Eilish. Granted, mainstream radio was not part of the Billie Eilish strategy until recently.
Pop radio programmers quite pleased Interscope decided to begin promoting Eilish’s music to the format. In addition to the Top 10 hit in “bad guy,” Eilish also has a Top 15 hit in “when the party’s over.”