J Balvin, Selena Gomez, Benny Blanco and Tainy - I Can't Get Enough Audio Cover / Interscope
Benny Blanco, Tainy, Selena Gomez & J Balvin’s “I Can’t Get Enough,” which officially launched Thursday, received opening day airplay at pop radio.
According to Mediabase, San Francisco’s WiLD 94.9 ranked as the top supporter. The major market station had played “I Can’t Get Enough” 18 times by the end of Thursday.
Other big opening day supporters included Atlanta’s Q99.7 (8 spins), Los Angeles’ 97.1 AMP (7 spins), and Scranton’s 97.1/95.7 BHT (7 spins). Several other stations played the song between 1-5 times Thursday.
Signposted by the opening day airplay, “I Can’t Get Enough” will surely register adds on this coming Tuesday’s add board. It does not, however, officially impact pop radio until March 12.