Cardi B on SNL | Will Heath/NBC
Analysts initially expected Cardi B’s “Invasion Of Privacy” to debut with 45-55,000 pure US sales and 175-200,000 total US units.
At mid-week, those numbers were upgraded to 90-100,000 in pure sales and 215-225,000 in total units.
“Invasion Of Privacy” appears to have also topped those upgraded projections.
According to Hits Daily Double and BuzzAngle, “Invasion Of Privacy” sold approximately 105,130 pure US copies during its first week of release. With TEA (track sales/10) and SEA (track streams/1500) included, it generated 254,228 in total first-week consumption units.
Due Sunday, Billboard’s more authoritative data may differ slightly from that reported by Hits. The differences should not, however, affect the overall outcome. The pure sales figure will earn “Invasion Of Privacy” #1 on Top Album Sales, while the consumption figure will yield a #1 debut on the Billboard 200.
This week’s pure sales leaders (via Hits/BuzzAngle):
1) Cardi B – Invasion Of Privacy (105,130 pure US sales)
2) Thirty Seconds To Mars – AMERICA (58,318)
3) The Greatest Showman – Soundtrack (29,568)
4) Underoath – Erase Me (21,180)
5) The Wonder Years – Sister Cities (20,417)
This week’s total consumption leaders (via Hits/BuzzAngle):
1) Cardi B – Invasion Of Privacy (254,228 total US units)
2) Thirty Seconds To Mars (64,365)
3) The Weeknd – My Dear Melancholy (52,784)
4) The Greatest Showman – Soundtrack (46,059)
5) XXXTentacion – SAD! (45,848)