ZAYN’s new “Dusk Till Dawn (featuring Sia)” officially debuted Thursday.
By the afternoon, it had reached the Top 5 on the US iTunes sales chart.
“Dusk Till Dawn” is #5 as of press time at 2:25PM ET.
Only Taylor Swift’s “Ready For It” (#1), Taylor Swift’s “Look What You Made Me Do” (#2), Gabbie Hanna’s “Out Loud” (#3), and Logic’s “1-800-273-8255” are currently selling at a faster pace.
In addition to launching on digital platforms, “Dusk Till Dawn” was made available for immediate pop radio airplay. It will officially impact on September 19.