ZAYN Taylor | IDWLF Cover
Benefiting from its inclusion in the new “Fifty Shades Darker” trailer, ZAYN & Taylor Swift’s “I Don’t Wanna Live Forever” has rocketed back to #1 on the US iTunes sales chart.
It seized the throne from Bruno Mars’ “24K Magic” Tuesday afternoon.
“I Don’t Wanna Live Forever” predictably reached #1 shortly after its release last month. It held the spot for several days but had recently fallen out of the Top 10.
Thanks to the combination of the trailer, strong exposure at radio and the end of the post-Christmas gift card rush (which seemed to more notably benefit other songs), it is not simply back in the Top 10. It is #1.