Britney Spears’ long teased “Make Me (featuring G-Eazy)” is finally set to launch, and it will do so in high-profile fashion.
The single, which is due to make its official premiere by midnight, is set to receive hourly airplay from numerous pop stations — including some if not at all of those under the iHeartMedia umbrella — on Friday, July 15.
The heavy opening day support essentially ensures “Make Me” a Top 40 position on this week’s Mediabase airplay chart. Said chart, which goes to print Sunday, accounts for the July 10-16 tracking period.
Initial adds for “Make Me” will be reported on the July 19 pop radio add board. Given the plethora of immediate support, Spears’ tune is the obvious frontrunner for this week’s “most added” honor.