Little Mix [Official Hair Video | Syco/Columbia]
None of the stations has yet provided the song with meaningful airplay, but key personnel at Chicago’s B96, Washington, DC’s Hot 99.5, and Poughkeepsie’s K 104.7 are definitely interested in Little Mix’s “Hair (featuring Sean Paul).”
Programmers for the three stations included the song in their recent “Hot Picks” lists, which are regularly featured on Mediabase’s AllAccess website.
Chicago’s B96 representative also awarded a “Hot Pick” label to Charlie Puth’s “We Don’t Talk Anymore (featuring Selena Gomez)” and Drake’s “Too Good (featuring Rihanna),” while Hot 99.5 additionally backed Grace’s “You Don’t Own Me (featuring G-Eazy),” Adele’s “Send My Love (To Your New Lover),” DNCE’s “Toothbrush,” Ellie Goulding’s “Army,” and Meghan Trainor’s “Me Too.”
The K 104.7 “Hot Pick” distinction also went to Justin Timberlake’s “Can’t Stop The Feeling” and Selena Gomez’ “Kill Em With Kindness.”
(Across all reporting stations, the week’s most frequently mentioned “Hot Picks” are “Toothbrush,” “Can’t Stop The Feeling,” twenty one pilots’ “Ride,” Calvin Harris’ “This Is What You Came For (featuring Rihanna),” and Jordan Fisher’s “All About Us”)
“Hair,” which is the fourth international single from Little Mix’s “Get Weird,” was made available to US radio programmers earlier this month. It also appeared on a recent edition of the TM Studios “HitDisc” compilation that gets sent to radio programmers.
The song has not yet received notable airplay in the US. Columbia’s radio team, meanwhile, has not yet provided an official follow-up regarding promotional strategy or an impact date.