Update: As Wednesday progressed, Justin Bieber’s “Company” continued its ascent on the US iTunes sales chart. By 10PM ET, it was up to #110.
In addition to growing radio exposure, “Company” is also benefiting from inclusion under the “Hot Tracks” section of the iTunes storefront.
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Justin Bieber’s “Company” is quickly gaining traction at pop and rhythmic radio.
In accordance with that growing exposure, it is beginning to move up the US iTunes single sales chart.
In the early morning hours of Wednesday, March 9, the song entered the Top 200 on the all-genre chart. By 9:15AM ET, it was up to #156. It should continue climbing in the coming days and weeks.
“Company” is the fourth single from Bieber’s “Purpose” — and the first that did not have prominence in the market at the time of its radio launch. Lead single “What Do You Mean?” obviously received considerable hype, and follow-up “Sorry” was also promoted heavily at the time of release.
Instantly resonant, third single “Love Yourself” shot into the Top 5 on iTunes in conjunction with the release of the album — and it never really left the chart’s upper reaches.