2016’s first weekly pop radio add board is about to close. In advance of that deadline, New York City pop powerhouse Z100 confirmed one new pickup.
Taylor Swift’s “Out Of The Woods” is that playlist addition.
Part of the iHeartMedia umbrella, Z100 is generally seen as the most important pop radio supporter in the United States (and certainly on the east coast).
While it technically carries a January 12 impact date, the sixth “1989” single has received a considerable number of adds this week. A full weekly adds report is due by 7PM.