Temperance Movement - Concord
The program that helped introduce Royal Blood to US radio will now go to work for another British rock act.
Confirming what Concord Music Group previously teased in a press release about the band, iHeartRadio announced that The Temperance Movement’s “Take it Back” is its latest “On the Verge” selection.
The program, which will provide the song with guaranteed airplay from iHeartMedia’s rock radio stations, kicks in this week.
Concord boasts that the act will receive “significant digital and social support across iHeartMedia’s network” in addition to the guaranteed radio airplay.
“Take it Back” comes from the band’s 2013 self-titled debut album, which was made available in the United States earlier this month.
The official music video follows: