Update: Originally set to premiere on ABC’s “Good Morning America,” the video for Taylor Swift’s “Style” actually made an even earlier online bow Friday morning. It has since been added to her official Vevo and is available to watch:
===========
Already a top 20 hit on the Billboard Hot 100 thanks to its sales and airplay levels, Taylor Swift’s “Style” is about to receive a huge jolt in the form of streaming points.
That streaming surge will come in conjunction with the launch of the song’s official music video.
The “Style” video is set to premiere during Friday morning’s “Good Morning America.” No stranger to working with Taylor Swift, “GMA” provided a valuable promotional platform for the October 2014 launch of her album “1989.”
By boosting streaming points and by increasing overall interest in the song (which should lead to improved sales and airplay), the video will help “Style” work towards the top of the Billboard Hot 100. As the third single from “1989,” it enters with enormous expectations. Predecessors “Shake it Off” and “Blank Space” spent four (non-consecutive) and seven (consecutive) weeks at #1, respectively.
Stay tuned for the “Style” video, which will be posted here shortly following its “GMA” premiere.