{"id":4520,"date":"2010-01-05T13:23:05","date_gmt":"2010-01-05T18:23:05","guid":{"rendered":"http:\/\/headlineplanet.com\/home\/?p=4520"},"modified":"2010-01-05T13:36:41","modified_gmt":"2010-01-05T18:36:41","slug":"heroes-post-weak-ratings-against-soft-fiesta-bowl","status":"publish","type":"post","link":"https:\/\/headlineplanet.com\/home\/2010\/01\/05\/heroes-post-weak-ratings-against-soft-fiesta-bowl\/","title":{"rendered":"&#8220;Heroes&#8221; Posts Weak Ratings Against &#8220;Bachelor,&#8221; Soft Fiesta Bowl"},"content":{"rendered":"<p>The aggressive ad campaign for the return of &#8220;Heroes&#8221; proved fruitless, as Monday&#8217;s two hour episode posted yet another weak rating for NBC.<\/p>\n<p>Worse than the mere magnitude of the 2.2 adults 18-49 rating (with an average of 4.9 million viewers) is the fact that the episode lost a portion of its audience from hour one to two.  After starting with a 2.3 with 5.3 million viewers, hour two was good for a 2.1 with 4.6 million.  A portion of the dip could be explained by the Fiesta Bowl picking up steam in the 9PM hour, but it remains a bad sign when a two hour drama episode cannot hold its audience until the end.<\/p>\n<p>&#8220;The Jay Leno Show&#8221; followed with a 1.5 and 4.8 million viewers.<\/p>\n<p>Elsewhere, the premiere of &#8220;The Bachelor: On the Wings of Love&#8221; built slightly on last year&#8217;s season premiere for a 3.3 rating with 9.5 million viewers.  &#8220;Conveyor Belt of Love&#8221; led out with a 2.7 rating and 6.5 million watchers.<\/p>\n<p>With a live audience average very subject to change, the Fiesta Bowl came in at a 4.4 with 13.1 million viewers from 8:30-11PM.  If that figure is even close to accurate, this year&#8217;s game between TCU and Boise State dropped dramatically (albeit expectedly) from last year&#8217;s Bowl between Texas and Ohio State.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[3],"tags":[],"adace-sponsor":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>&quot;Heroes&quot; Posts Weak Ratings Against &quot;Bachelor,&quot; Soft Fiesta Bowl<\/title>\n<meta name=\"description\" content=\"The aggressive ad campaign for the return of &quot;Heroes&quot; proved fruitless, as Monday&#039;s two hour episode posted yet another weak rating for NBC. 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