{"id":36800,"date":"2015-03-20T11:20:56","date_gmt":"2015-03-20T15:20:56","guid":{"rendered":"http:\/\/headlineplanet.com\/home\/?p=36800"},"modified":"2015-03-20T18:37:48","modified_gmt":"2015-03-20T22:37:48","slug":"ratings-reign-adds-viewers-the-vampire-diaries-jumps-in-demo-audience","status":"publish","type":"post","link":"https:\/\/headlineplanet.com\/home\/2015\/03\/20\/ratings-reign-adds-viewers-the-vampire-diaries-jumps-in-demo-audience\/","title":{"rendered":"Ratings: &#8220;Reign&#8221; Slips in Demo, Adds Viewers; &#8220;Vampire Diaries&#8221; Gains in Both (Updated)"},"content":{"rendered":"<p><em><b>Update:<\/b> A downward adjustment in the final ratings report brought this week&#8217;s &#8220;Reign&#8221; rating below last week&#8217;s mark.<\/em><\/p>\n<p><em>According to that final data, this week&#8217;s &#8220;Reign&#8221; drew a 0.3 adults 18-49 rating with 1.09 million viewers. The audience total exceeds last week&#8217;s 0.96 million mark, but the rating trails the previous episode&#8217;s 0.4.<\/em><\/p>\n<p><em>Lead-in &#8220;The Vampire Diaries&#8221; rose in both columns this week. It bested last week&#8217;s 0.6 rating\/1.30 million viewership mark with a 0.7 adults 18-49 rating and a 1.59 million viewership total.<\/em><br \/>\n=========<\/p>\n<p>The CW&#8217;s &#8220;Reign&#8221; and &#8220;The Vampire Diaries&#8221; both received good news in the fast national ratings report.<\/p>\n<p>9PM drama &#8220;Reign&#8221; matched last week&#8217;s 0.4 adults 18-49 rating but enjoyed an uptick in total viewership. After reaching 0.96 million viewers last week, &#8220;Reign&#8221; attracted an audience of 1.09 million this week.<\/p>\n<p>Likely of assistance was an improved performance from lead-in &#8220;The Vampire Diaries.&#8221; After dipping to a series low 0.6 rating with 1.30 million viewers last week, &#8220;TVD&#8221; posted a 0.7 with 1.56 million this week.<\/p>\n<p>&#8220;TVD&#8221; potentially benefited from the absence of CBS&#8217; &#8220;The Big Bang Theory.&#8221; The Eye aired the NCAA Men&#8217;s Basketball tournament in the slot this week, and it drew less than half of what &#8220;Big Bang&#8221; typically does.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1048,437],"tags":[985,289,1099],"adace-sponsor":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ratings: &quot;Reign&quot; Slips in Demo, Adds Viewers; &quot;Vampire Diaries&quot; Gains in Both (Updated)<\/title>\n<meta name=\"description\" content=\"Update: A downward adjustment in the final ratings report brought this week&#039;s &quot;Reign&quot; rating below last week&#039;s mark. According to that final data, this\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/headlineplanet.com\/home\/2015\/03\/20\/ratings-reign-adds-viewers-the-vampire-diaries-jumps-in-demo-audience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ratings: &quot;Reign&quot; Slips in Demo, Adds Viewers; &quot;Vampire Diaries&quot; Gains in Both (Updated)\" \/>\n<meta property=\"og:description\" content=\"Update: A downward adjustment in the final ratings report brought this week&#039;s &quot;Reign&quot; rating below last week&#039;s mark. 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