{"id":24681,"date":"2014-04-28T10:03:54","date_gmt":"2014-04-28T14:03:54","guid":{"rendered":"http:\/\/headlineplanet.com\/home\/?p=24681"},"modified":"2014-04-28T11:35:36","modified_gmt":"2014-04-28T15:35:36","slug":"nbcs-believe-ratings-hold-overnights","status":"publish","type":"post","link":"https:\/\/headlineplanet.com\/home\/2014\/04\/28\/nbcs-believe-ratings-hold-overnights\/","title":{"rendered":"Update: NBC’s “Believe” Ratings Hold Steady"},"content":{"rendered":"

Update:<\/b> Even with last week’s showing in the overnights, NBC’s “Believe” also held steady in the fast national ratings.<\/p>\n

Like the previous airing, this week’s “Believe” drew a 1.2 adults 18-49 rating in the fast nationals. Also like the previous airing, it is enjoying a slight inflationary impact from a basketball pre-emption in the Portland market.<\/p>\n

An adjustment for that pre-emption brought last week’s rating down to a 1.1 in the finals. It is unclear if this week’s episode will face the same revision.<\/p>\n

According to the fast national data, the episode attracted 4.9 million viewers.<\/p>\n

Also on NBC: “American Dream Builders” (0.7, 3.1 million), “Dateline” (1.1, 6.1 million) and “Crisis” (1.0, 4.0 million).
\n<\/em><\/p>\n

For the third consecutive week, NBC’s freshman drama “Believe” avoided a decline in the overnight metered market ratings.<\/p>\n

After rising from a 2.8 to a 3.1 two weeks ago and from the 3.1 to a 3.3 last week, “Believe” held stable with a 3.3 overnight household rating for this week’s episode.<\/p>\n

A sign that “Believe” has found a core audience (and one that “Dateline” is a more desirable lead-in than previous 8PM occupant “American Dream Builders”), the ball is now in NBC’s court to determine if that core audience warrants a second season renewal.<\/p>\n

Last week’s 3.3 overnight rating translated into a 1.1 adults 18-49 rating with 4.66 million in the finals.<\/p>\n

— Up 0.1 from last week’s series low, “Crisis” posted a 2.6 overnight household rating. Last week’s 2.5 translated into a 0.9 adults 18-49 rating with 3.73 million viewers.<\/p>\n

NBC offered “American Dream Builders” (1.9) and “Dateline” (4.0) earlier in the night.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1048,437],"tags":[1912,1464,1561,1156,210],"adace-sponsor":[],"yoast_head":"\nUpdate: NBC's "Believe" Ratings Hold Steady<\/title>\n<meta name=\"description\" content=\"Update: Even with last week's showing in the overnights, NBC's "Believe" also held steady in the fast national ratings. 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