Dominant on iTunes and an instant Top 40 hit on pop radio, Ed Sheeran’s “Sing” has justifiably commanded the bulk of the music industry’s attention this week.<\/p>\n
But it is not the only song deserving of the genre’s spotlight.<\/p>\n
“Birthday” and “I’m Ready,” the respective new releases from Katy Perry and AJR, are also making progress at Top 40 radio.<\/p>\n
According to Mediabase, both songs were among the format’s top fifty songs for the trailing seven days. “Birthday,” the fourth single from Perry’s “PRISM,” was the 45th-most-played song. And thanks to some spins at high-profile radio stations, it actually commanded the week’s 39th-largest-audience with 6.243 million estimated impressions.<\/p>\n
AJR’s debut “I’m Ready,” which is steadily building momentum of its own, was the 50th-most-spun song for the seven days ending April 11. Because its spins came in lower-profile scenarios, however, it only managed to garner 685,000 impressions.<\/p>\n
Other big gainers include 5 Seconds of Summer’s “She Looks So Perfect,” which cruised from #33 to #26, Nico & Vinz’ “Am I Wrong,” which jumped from #41 to #33 and Lady Gaga’s “GUY,” which advanced from #45 to #38.<\/p>\n