{"id":20878,"date":"2013-11-08T10:52:04","date_gmt":"2013-11-08T14:52:04","guid":{"rendered":"http:\/\/headlineplanet.com\/home\/?p=20878"},"modified":"2013-11-08T23:05:30","modified_gmt":"2013-11-09T03:05:30","slug":"cws-reign-ratings-show-slight-improvement","status":"publish","type":"post","link":"https:\/\/headlineplanet.com\/home\/2013\/11\/08\/cws-reign-ratings-show-slight-improvement\/","title":{"rendered":"The CW’s “Reign” Ratings Show Slight Improvement"},"content":{"rendered":"

Update:<\/b> Though The CW’s “Reign” only matched last week’s 0.6 adults 18-49 rating, it gained ground in a number of key measures.<\/p>\n

Up in total viewers to an average of 1.64 million, “Reign” tied its season high numbers in adults 18-34 (0.7) and women 18-34 (1.0).<\/p>\n

Earlier in the night, CW’s “The Vampire Diaries” drew a 1.3 rating with 2.59 million viewers. More granular numbers included a 1.4 in A18-34 and a 2.0 in W18-34.<\/em>
\n=============<\/p>\n

Last week, The CW’s “Reign” avoided a notable ratings decline despite the impact of Halloween and the absence of its “The Vampire Diaries” lead-in in the New York market.<\/p>\n

This week, despite facing a returning “Glee” and a full suite of other network competition, “Reign” actually gained in the overnights.<\/p>\n

Thursday’s episode improved by a tenth to a 1.4 overnight metered market number.<\/p>\n

Whether that gain in the overnights translates into a gain in total viewers and (particularly) in the coveted adults 18-49 demographic remains to be seen, but it once again appears “Reign” avoided a significant ratings drop.<\/p>\n

Like its showing two weeks ago, “Reign”‘s 1.4 overnight rating came out of a 1.8 for lead-in “The Vampire Diaries.”<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1048,437],"tags":[985,289,1099],"adace-sponsor":[],"yoast_head":"\nThe CW's "Reign" Ratings Show Slight Improvement<\/title>\n<meta name=\"description\" content=\"Update: Though The CW's "Reign" only matched last week's 0.6 adults 18-49 rating, it gained ground in a number of key measures. 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