Supporting the notion that widespread availability of “spoilers” is not erasing interest in the 2012 Olympic Games, NBC’s primetime broadcast of Tuesday’s events again attracted massive viewership.<\/p>\n
According to fast affiliate data, the broadcast, which was built around the US Female Gymnastics Team’s successful quest for a Gold Medal and swimmer Michael Phelps’ similarly-successful effort to set the all-time Olympic Medal record, delivered a 12.2 adults 18-49 rating with 37.5 million viewers from 8-11PM.<\/p>\n
Based on that data, Tuesday was NBC’s highest-rated and most-watched primetime Olympics telecast since the actual Games began airing on Saturday.<\/p>\n
And when all is said and done, the already lofty ratings should trend higher once Tuesday’s final broadcast data is revealed. The aforementioned ratings only measure the action from 8-11PM; the final number will also account for the night’s most significant segments, which occurred between 11PM and 12AM.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[],"tags":[],"adace-sponsor":[],"yoast_head":"\n