{"id":106128,"date":"2018-02-07T13:42:06","date_gmt":"2018-02-07T17:42:06","guid":{"rendered":"http:\/\/headlineplanet.com\/home\/?p=106128"},"modified":"2018-02-07T13:42:06","modified_gmt":"2018-02-07T17:42:06","slug":"ratings-us-rises-slightly-last-pre-super-bowl-episode","status":"publish","type":"post","link":"https:\/\/headlineplanet.com\/home\/2018\/02\/07\/ratings-us-rises-slightly-last-pre-super-bowl-episode\/","title":{"rendered":"Ratings: “This Is Us” Rises Slightly From Last Pre-Super Bowl Episode"},"content":{"rendered":"

Over the course of the second season, episodes of “This Is Us” have generally been drawing between a 2.5-2.8 adults 18-49 rating and 9.5-10.5 million overall live+same-day viewers.<\/p>\n

Aided by its blockbuster lead-in support, Sunday’s post-Super Bowl edition dramatically topped those numbers. It drew a whopping 9.3 adults 18-49 rating and 26.97 million overall viewers.<\/p>\n

Only a small portion of the new samplers — at best — tuned into Tuesday’s episode.<\/p>\n

According to fast national data posted by Showbuzz, Tuesday’s “This Is Us” drew a 2.7 adults 18-49 rating and averaged 10.07 million overall viewers.<\/p>\n

While the numbers top the 2.5 rating and 9.37 million viewer mark drawn by the previous Tuesday episode, they are within the typical range for a second-season “This Is Us” broadcast. They do not reflect a meaningful post-Super Bowl gain (and it’s also worth noting that the gain may<\/i> simply be due to regular fans wanting to see how the show followed up on the dramatic post-Super Bowl episode rather than new fans joining the show).<\/p>\n

“This Is Us,” obviously, performed very well Tuesday. It was the night’s #1 show in adults 18-49 and #3 show in overall viewers. NBC has no reason to be anything but happy about the performance.<\/p>\n

The numbers do, however, further underscore the difficulty of turning “special event samplers” into “long-term viewers.”<\/p>\n

Recent post-Super Bowl offerings like “24: Legacy,” “The Blacklist” and “New Girl” also failed to derive long-term ratings benefits from their high-profile exposure. Earlier this season, FOX’s “The Orville” and “The Resident” received big audiences for post-football premieres — and then performed at fairly “normal” levels once relocating to their regular timeslots.<\/p>\n

NBC’s Tuesday lineup also included “Ellen’s Game Of Games” (1.9, 7.67 million) and “Chicago Med” (1.5, 7.37 million).<\/p>\n","protected":false},"excerpt":{"rendered":"Big game exposure only provided a small ratings boost.","protected":false},"author":1,"featured_media":106129,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[1048],"tags":[4086,10233,210,582],"adace-sponsor":[],"yoast_head":"\nRatings: "This Is Us" Rises Slightly From Last Pre-Super Bowl Episode<\/title>\n<meta name=\"description\" content=\"Over the course of the second season, episodes of "This Is Us" have generally been drawing between a 2.5-2.8 adults 18-49 rating and 9.5-10.5 million\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/headlineplanet.com\/home\/2018\/02\/07\/ratings-us-rises-slightly-last-pre-super-bowl-episode\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ratings: "This Is Us" Rises Slightly From Last Pre-Super Bowl Episode\" \/>\n<meta property=\"og:description\" content=\"Over the course of the second season, episodes of "This Is Us" have generally been drawing between a 2.5-2.8 adults 18-49 rating and 9.5-10.5 million\" \/>\n<meta property=\"og:url\" content=\"https:\/\/headlineplanet.com\/home\/2018\/02\/07\/ratings-us-rises-slightly-last-pre-super-bowl-episode\/\" \/>\n<meta property=\"og:site_name\" content=\"Headline Planet\" \/>\n<meta property=\"article:published_time\" content=\"2018-02-07T17:42:06+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/headlineplanet.com\/home\/wp-content\/uploads\/2018\/02\/This-Is-Us-Feb-6.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Brian Cantor\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cantorpedia\" \/>\n<meta name=\"twitter:site\" content=\"@headlineplanet\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/headlineplanet.com\/home\/2018\/02\/07\/ratings-us-rises-slightly-last-pre-super-bowl-episode\/\",\"url\":\"https:\/\/headlineplanet.com\/home\/2018\/02\/07\/ratings-us-rises-slightly-last-pre-super-bowl-episode\/\",\"name\":\"Ratings: \\\"This Is Us\\\" Rises Slightly From Last Pre-Super Bowl Episode\",\"isPartOf\":{\"@id\":\"https:\/\/headlineplanet.com\/home\/#website\"},\"datePublished\":\"2018-02-07T17:42:06+00:00\",\"dateModified\":\"2018-02-07T17:42:06+00:00\",\"author\":{\"@id\":\"https:\/\/headlineplanet.com\/home\/#\/schema\/person\/b530255b81ceb7463ea060a9b8a302c8\"},\"description\":\"Over the course of the second season, episodes of \\\"This Is Us\\\" have generally been drawing between a 2.5-2.8 adults 18-49 rating and 9.5-10.5 million\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/headlineplanet.com\/home\/2018\/02\/07\/ratings-us-rises-slightly-last-pre-super-bowl-episode\/\"]}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/headlineplanet.com\/home\/#website\",\"url\":\"https:\/\/headlineplanet.com\/home\/\",\"name\":\"Headline Planet\",\"description\":\"Music News & Charts, TV News & Spoilers\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/headlineplanet.com\/home\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/headlineplanet.com\/home\/#\/schema\/person\/b530255b81ceb7463ea060a9b8a302c8\",\"name\":\"Brian Cantor\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/headlineplanet.com\/home\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5726265e0532f231e46bbddd41009383?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5726265e0532f231e46bbddd41009383?s=96&d=mm&r=g\",\"caption\":\"Brian Cantor\"},\"description\":\"Brian Cantor is the editor-in-chief for Headline Planet. 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