Fifth Harmony’s “All In My Head (Flex)” Issued To Pop Radio, Push Coming

Fifth Harmony’s “All In My Head (Flex) (featuring Fetty Wap),” which is scheduled to impact rhythmic radio this coming Tuesday, is also set to soon receive a push at the pop format.

Epic Records today made the song available to pop programmers and professionals. The label’s radio team also sent an accompanying promotional e-mail blast via the AllAccess list.

A specific adds/impact date has not yet been announced, but pop stations are free to begin playing the song. Some have.

“All In My Head” is the second single from Fifth Harmony’s newly released “7/27.” It is the follow-up to the group’s “Work From Home (featuring Ty Dolla $ign),” which hit #1 on Mediabase’s rhythmic airplay chart and will do the same at pop this week.

Fifth Harmony performed its new single for its XFINITY/BBMAs encore and on Tuesday’s “Dancing With The Stars” finale.  It is currently #74 on the US iTunes sales chart.