Prepare to hear quite a bit of Justin Timberlake’s “Can’t Stop The Feeling” Friday.
Based on social media comments from various stations, iHeartMedia’s network of pop stations — or, at least, the overwhelming majority of the network — plans to play the song hourly on its official launch day.
Hourly iHeartMedia airplay — combined with enthusiastic support from other stations — propelled songs like Calvin Harris’ “This Is What You Came For (featuring Rihanna),” Meghan Trainor’s “NO,” and Ariana Grande’s “Dangerous Woman” comfortably into pop radio’s Top 40 in their first weekends, and there is obviously reason to expect the same for the new JT single.
Timberlake recorded “Can’t Stop The Feeling” for the soundtrack to the forthcoming “Trolls” movie.