"Neon Lights" sets a new high mark for country industry veteran Blake Shelton.

Already a Top 25 song on Mediabase, Blake Shelton’s new single “Neon Light” is making an even bigger splash on Billboard’s version of the Country Airplay chart.

According to the publication, Shelton’s new single debuts at #18 on the audience-based chart. Far and away the week’s hottest newcomer, “Neon Light” also establishes itself as the most successful launch of Shelton’s career.

Shelton’s previous high mark came via “Boys ‘Round Here,” which started its Country Airplay run at #19.

Other debuts on this week’s Billboard Country Airplay chart include Montgomery Gentry’s “Headlights” (#52) and Taylor Swift’s “Shake it Off” (#58).