CBS’ “Intelligence” Ratings Tank for Timeslot Premiere

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Update: Monday’s time period premiere of “Intelligence” drew a disastrous 1.1 adults 18-49 rating with 6.1 million viewers. Far worse than what flop “Hostages” drew for its premiere in the timeslot, “Intelligence” already looks dead.
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While the premiere of “Intelligence” delivered solid numbers for CBS–particularly in total viewers–it did not cement the series as a blockbuster hit.

And given that future episodes were to air in the Monday at 10PM timeslot without lead-in support from juggernaut “NCIS,” many anticipated future struggle for the Josh Holloway vehicle.

Those pessimists have been anointed as realists.

Monday’s time period premiere delivered a disappointing 4.5 overnight metered market rating. Down a whopping 56% from the 10.2 for last week’s premiere, “Intelligence” placed third in its timeslot behind ABC’s “Castle” and NBC’s “The Blacklist.”

While it was not expected to beat “The Blacklist” in adults 18-49, the fact that it evidently did not even do so in households is very surprising–and troubling.

Also worth noting: fall timeslot occupant “Hostages,” which was considered one of the season’s big flops, managed a 5.1 for its September premiere.

Earlier in the night, CBS aired “How I Met Your Mother” (5.9,), “2 Broke Girls” (5.7), “Mike & Molly” (6.3) and “Mom” (5.5).