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David Bowie, Bon Jovi in Tight Album Sales Race

By on March 14, 2013

Veteran rock acts David Bowie and Bon Jovi indeed matter in 2013; according to Billboard, one of their albums will land atop the weekly sales chart.

Billboard’s tracking, based on early returns on the albums, suggests that Bowie’s “The Next Day” and Bon Jovi’s “What About Now” are both on track for about 90,000 in first-week sales. With the race so tight, it could take until early next week for a winner to be officially crowned.

The sales frame ends on Sunday; Billboard releases its Top 200 albums chart on Wednesday.

Bowie has more years and legend in the business than the Bon Jovi members, but he has never reached the pinnacle of the album sales chart. Bon Jovi, meanwhile, has four number ones to its credit, including its two most recent releases “The Circle” and “Lost Highway.”

“New Jersey” and “Slippery When Wet” also reached the apex.