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“Oz” Set for Big Box Office Weekend, WWE’s “Dead Man Down” Looks Dead

By on March 8, 2013

Pessimism created by the disappointing “Jack and the Giant Slayer” was for naught, as multiple tracking sources report that “Oz: The Great and Powerful,” this weekend’s tentpole, will dominate at the box office.

Trade journal Variety’s story on the film predicts a bow north of $80 million, and most industry analysts are in concurrence that the opening tally will be the best for a movie of the sort since 2010′s smash “Alice in Wonderland.” That film earned $116 million in its first frame en route to a domestic total of $334 million.

But “Oz” will be the weekend’s only highlight. Tracking for “Dead Man Down,” which has been promoted by co-distributor WWE Studios, is weak, with industry sources eyeing a soft weekend bow in the $5-8 million range. With a 43% Fresh score on Rotten Tomatoes, the film’s reviews provide no optimism regarding strong word-of-mouth.