Hardly a mere “awards show,” the annual Grammy awards telecast provides an enormous platform for artists to either develop or rekindle excitement in their music.
Fueled by an endless stream of live performances, this platform results in significant sales spikes for those lucky artists who effectively connected with viewers. And in this age of digital sales and near-instantaneous charting on iTunes, it is easy to see which ones are making waves.
Thus far, no artist has been able to dethrone Macklemore & Ryan Lewis “Thrift Shop” from the number one position, but many are coming close.
The Lumineers’ “Ho Hey,” which was still a strong seller going into the telecast, moved up to the number two spot after the group’s live performance. “I Will Wait,” the lead cut off the Mumford & Sons’ Grammy-winning “Babel,” surged to number three.
Justin Timberlake’s “Suit & Tie,” which was sitting in the vicinity of tenth place going into the show, is up to #4. “Daylight,” performed by Maroon 5 with accompaniment from Alicia Keys is sixth, while Bruno Mars’ smash “Locked Out of Heaven” is holding at number nine.
Ed Sheeran’s “The a Team,” on which he duetted with Elton John, is tenth, ahead of Grammy-performed “Carry On” (fun., #11), “Stay” (Rihanna and Mikky Ekko, #12) and “Girl is on Fire” (Alicia Keys, #13).
Fun.’s song of the year “We Are Young” sits pretty at number fourteen, while Hunter Hayes, who received significant exposure as an up-and-comer at this year’s awards, sees his long-charting “Wanted” reverse its recent decline and bounce back to number sixteen.
The Black Keys’ “Lonely Boy,” meanwhile, blasts up to number twenty one.